Cut back, quit and win big in 2015

December 4, 2014

Huron County, ON – Young adults and post-secondary students in Huron County can win big in 2015 by cutting back, quitting or staying smoke free.

The 2015 wouldurather… contest, hosted by the Huron County Health Unit and Leave the Pack Behind, offers cash prizes of up to $2500. Young adults between the ages of 18 to 29 pledge to quit smoking, reduce their smoking, or stay smoke-free during the six-week contest period. Registered students of any age at a publically funded post-secondary institution in Ontario can also enter the contest.

“If you’ve decided to take the step of quitting smoking or cutting back, this contest is a great additional motivation,” says Julie Verch, Public Health Nurse. “And it’s not just for smokers. Non-smokers 18 – 29 can sign up for a chance to win prizes as well. It’s all about giving yourself the gift of health in 2015.”

Entrants must sign up at wouldurather.ca by January 25, 2015. The contest runs from January 26 to March 9, 2015.

Research shows that with the motivation of winning a prize about 20 per cent of young adults who participate in the wouldurather… contest successfully quit smoking and stay smoke-free. Without the additional incentive, only about 5 per cent would do so.

To enter the contest or for more information, visit wouldurather.ca from December 1, 2014 until January 25, 2015.

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For more information:

Our media contact is: Rita Marshall, Communications Co-ordinator, 519-482-3416 or 1-877-837-6143 ext. 2023 or rmarshall@huroncounty.ca

Our spokesperson is: Julie Verch, Public Health Nurse

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For more information contact:

Susan Cronin, County Clerk
519.524.8394 (ext 3257)
scronin@huroncounty.ca